Privacy notice

Who we are

Gator Labs Limited is the data controller. We are registered in England and Wales, company number 16767828, at Suite 6, 2nd Floor, Springfield House, Wilmslow, SK9 5BG. We are registered with the Information Commissioner’s Office under reference ZC124404. You can reach us at josh@gatorlabs.co.uk or on 07497 105296.

What we hold and where it came from

We hold business contact details: a name, a job title or role, the company it relates to, and a business phone number or email address. We also hold what a public record says about that business, such as the date something was filed or registered, and a note of any conversation we have had with you.

Most of it does not come from you. It comes from public sources, which currently include the Financial Conduct Authority’s Financial Services Register, Companies House, the non-domestic energy performance certificate register, the Valuation Office Agency rating list, Food Standards Agency food hygiene ratings, local authority planning portals, Land Registry commercial and corporate ownership data and OS Open UPRN. Some of it comes from a company’s own website. Some of it comes from you, if we speak.

If you use the enquiry form on this site, we hold what you send: your name, your email address, your phone number if you give it and your message. It arrives in our own email and we use it to reply to you and arrange a call.

We do not buy contact lists and we do not hold special category data.

Why we are allowed to use it

Our lawful basis is legitimate interests. Our interest is identifying firms that may want a job in their business automated and offering to do it for them. We have weighed that against your rights and concluded it is reasonable because the data concerns you in a business capacity rather than a private one, it is limited to contact details already published or publicly available, and you can object at any time and we will stop.

Until 22 September 2026 our interest was different: we identified businesses that appeared to need a service and introduced them to a supplier who provides it. Where we contacted you before that date, that is the basis it was done on, and the paragraph below about passing details to a supplier is the one that applied.

Where we call you, we screen the number against the Corporate Telephone Preference Service first, and against the Telephone Preference Service where the number belongs to a sole trader or a partnership. Where we email you, we rely on the business to business exemption in the Privacy and Electronic Communications Regulations, and every message identifies us and offers a way to opt out.

Who else sees it

Nobody. We do not pass your details on and we do not sell them to anybody.

Until 22 September 2026 we ran a different service. If you told us you wanted it and agreed to be introduced, we passed your details to one supplier so they could contact you, and we told you who they were at the time. It was never more than one supplier and they were never sold on. We are not making any new introductions. Records of introductions already made are kept as set out below.

We use service providers to run the business, including hosting, email and a database. They process data on our instructions only.

If you become a client, the work is built inside your own accounts rather than ours. We do not take copies of your clients’ data and we do not hold it. Where we are shown it in order to do a piece of work, we work in your systems and leave it there. Anything sent to us by mistake is deleted and we tell you.

How long we keep it

Contact details we have not used and you have not responded to are reviewed and deleted within twelve months. Records of an introduction are kept for six years, because they relate to a commercial transaction we may need to account for. If you ask us to stop contacting you we keep the minimum needed to honour that request, which is your contact details on a suppression list, and we keep those indefinitely because deleting them would mean contacting you again by mistake.

Your rights

You can ask us for a copy of what we hold about you, ask us to correct it, ask us to delete it, ask us to restrict what we do with it, and object to us using it at all. Because we rely on legitimate interests, an objection to direct marketing is absolute: if you object, we stop, and we do not need to weigh anything up.

Email josh@gatorlabs.co.uk and we will deal with it within one month. There is no charge.

How to stop hearing from us

Reply to any call or email and say so, or email josh@gatorlabs.co.uk. You will be removed and added to a suppression list so you are not contacted again by mistake. You do not have to give a reason.

Cookies

This site sets no advertising or tracking cookies. We measure page views with Vercel Analytics, which does not use cookies and does not identify individual visitors. The enquiry form sets no cookies.

Complaints

Tell us first and we will try to put it right. You also have the right to complain to the Information Commissioner’s Office, the UK supervisory authority, at ico.org.uk or on 0303 123 1113.